According
to the current trends, health and fitness is the second largest
growing industry in the world. It is believed that this industry
will grow into tremendous proportions in the next five years. Today,
fitness has emerged as a popular field of employment and business
as a result of the enhanced rate of health awareness of the young
people and the assured high premium attached to appearance. Qualified
fitness professionals have, therefore, now come to the forefront
to cater to the growing needs of fashion and physique.
What Fitness Is?
Though no sensible person would agree to the idea that might is
right, the current world trends strongly favour building a good
physique and maintaining an equally good appearance and sound health.
It is here that the concept of fitness has a role to play. And it
is nothing but remaining in a state of being healthy and strong
so that you are able to do hardwork or take part in sports. It also
means to be suitable or good enough for a particular situation or
purpose.
Aerobics and Calisthenics
These are more or less the same but known by different names. These
techniques have been developed after many scientific experiments
and therefore have specialised treatments. Aerobics is an exercise
programme specifically focused on improving physical fitness by
forcing the lungs and heart to work hard for a long period, thus
improving cardiovascular functioning. This includes running, swimming,
and cycling.Calisthenics is a set of physical exercises that are
intended to make you thin and healthy with the additional goal of
making your body more graceful and beautiful.
Job Profile
Fitness industry can offer you two kinds of jobs: one that of being
the manager of a center or a professional trainer. In both cases
you need to have a thorough knowledge about the latest trends in
the area. Any person wishing to make a career in this field should
have a strong inclination for sports. A background in science is
also desirable though not mandatory. It would be better to opt for
a degree in physical education before turning into aerobics, weight-training
and so on. This way you get an understanding of the human physique.
One should have a good knowledge of the human anatomy, especially
the musculature.
Setting up a Centre
If you want to be a fitness entrepreneur, you will have to weigh
a lot of things and when it comes to setting up a centre, the proposed
location is of very important consideration. It has to be centrally
located with ample parking space.The area should be pollution-free
as well. If it is a semi-residential-cum-semi-commercial area, that
will be all the more better. Ensure that the centre is well ventilated;
an AC would be of additional comfort and convenience with a provision
for good music.
Infrastructure
While going for the equipments extra care must be exercised. Though
India has a couple of equipments manufacturing companies for strength
exercises, much better equipments are available in America and Europe.
One should ensure that the right kind of equipment such as a spa,
multigyms, treadmill and free weights like dumb bells for those
who need heavy exercises are installed. Despite the higher investment
incurred, it will pay in the long run hence never compromise on
quality to save money.
Investment
The investment in the fitness industry depends on the type of centre
one is setting up. It can range from Rs. 5 lakh to Rs. 2 crore.
For a small enterprise, an initial investment of Rs.15lakh would
suffice. The salaries and the maintenance cost would amount to Rs.
80,000 per month. One would need a minimum of 1,000 square feet
for a gymnasium, catering to around 150 members. You could also
offer discounts to senior citizens and students. Also, one cannot
run a centre all by himself. You will have to hire qualified trainers
in case you have a good number of clients. Look out for people who
are physically fit and mentally alert.
Personal Traits
Before opening up a centre, one should have trained under someone
for at least two years. An interest in fitness and practical knowledge
will help you to personally look into the needs of the members and
supervise their workouts. As you cannot run a restaurant without
knowing how to cook yourself so is the case with fitness centres
also.
Therefore it is positively imperative that whether you are an entrepreneur
or a professional trainer you should acquire a wide range of knowledge
by reading, surfing the net, and even meeting professional coaches
in this field. You have to do practically everything and gain experience.
There is no substitute for that.
Educational Qualifications
To be a professional fitness instructor, enroll for a course conducted
by a reputed institution.
In India, Reebok India Company offers training programmes for professionals
in all metro cities. For details contact: Reebok India, Signature
Towers, Gurgaon South, Hariyana. Ph: 0124-6805011. The US based
American Council of Exercise offers training and certification for
fitness instructors. Contact Stefanie moody at the following e-mail
address for any kind of information: stephanieM@acefitness.org ACE
Lifestyle and Weight Management Consultant certification is a bachelor's
and even master's level course is available in physical education
and run by various universities across the world.
The
Minus Points
The attendance of your clients may be low during the festive seasons
and holidays when people take a break. Otherwise, there are no major
losses in the business. The profession is not an easy cakewalk but
is exhausting and at times you will have to work till 10 p.m.
Remuneration
It is no secret that a successful professional trainer in the metros
with a good influx of clients is able to earn anything in the range
of Rs50,000 a month. With fitness becoming a rage with the youth,
investing in this field is a lucrative proposition. The income is
divided: forty percent of the earnings go into maintenance and staff
salary; the rest of the sixty per cent are profits.
Courtesy:
Deepika Education
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